A leading global sportswear and apparel retailer with 70,000+ employees and 450+ stores across EMEA needed to modernize store technology to improve efficiency, enhance consumer experiences, and reduce its carbon footprint.
Challenges
The retailer faced major hurdles:
Aging infrastructure across 200+ stores
Severe delays in hardware procurement
Failed refresh attempts with previous vendors
Strict compliance standards and rigid architecture
Limited overnight upgrade windows (7 PM – 10 AM)
“Together, we have achieved what many believed would not be possible. We had tried it with other vendors in the past and it failed (more than a few times). … With all of you in the delivery teams at HighPoint, because of your knowledge, ability, commitment, openness to learn, and understanding of what we are trying to achieve, we have delivered beyond expectations. … We have proven that with the right people and partnerships, we can achieve anything together. Thank you for everything over the last 12+ months. It has been an incredible journey and we are well on track to achieve what we planned for this fiscal year and the next.”
Solution
HighPoint partnered with the client to design a store refresh program that delivered speed, accuracy, and sustainability. Key actions included:
Developing a joint “Store Refresh Playbook” for consistency across stores
Introducing automation to accelerate hardware setup and reduce errors
Providing rapid procurement and logistics expertise
Managing full lifecycle deployment, from staging to installation
Ensuring sustainable disposal
Impact
The client experienced significant improvements:
Refresh time reduced by several hours, minimizing disruption
Store upgrades doubled (from 2 to 4 per week)
Project running 2.5 months ahead of schedule
Responsible recycling program reducing carbon emissions and waste
Stronger consumer experiences with improved in-store technology
Key Achievements
2x increase in store refresh speed (2 → 4 stores per week)