The 2024 season begins with the non-points Busch Light Clash at the Coliseum on Feb. 4 at the Los Angeles Memorial Coliseum before kicking off its 36-race slate of points-paying events with the 66th Daytona 500 on Feb. 18 at Daytona (Fla.) International Speedway. Both events will be broadcast live on FOX and SiriusXM NASCAR Radio.
We are proud to be the official IT Partner for Stewart-Haas Racing. HighPoint joined Chase Briscoe in late 2019 as a primary partner of his No. 98 Ford Mustang in the Xfinity Series, serving as the anchor partner of SHR’s No. 14 team and enabling Briscoe’s promotion to the elite NASCAR Cup Series.
HighPoint’s partnership with Stewart-Haas Racing is all about our overlapping culture, values and a passion for excellence. As an IT Solutions Integrator focused on all things that connect we pride ourselves on helping our customers maximize their IT investments.
“Even though we race stock cars, there’s nothing stock about what we do,” Chase Briscoe said. “The science of our cars is impressive, but the technology that goes into building our Ford Mustangs and then making them perform is even more advanced. Our IT needs are pretty complex, and we demand a lot from our technology every day, whether it’s at the shop or at the track. HighPoint is more than just a sponsor – they’re a partner that helps us perform.”
Briscoe is a third-generation racer whose career began on dirt tracks in and around his home state of Indiana. Since he was 13 Briscoe has followed in his grandfather’s and father’s footsteps racing sprint cars on the rough and tumble bullrings of the Midwest.
“Chase has to be one of the most humble and grateful guys in the sport and he has worked incredibly hard for this opportunity. We’re extremely proud to be a part of his journey from Xfinity to Cup,” said Mike Mendiburu, President and CEO of HighPoint.
Stewart-Haas Racing is the title-winning NASCAR team co-owned by three-time NASCAR Cup Series champion Tony Stewart and Gene Haas, founder of Haas Automation – the largest CNC machine tool builder in North America.
The Kannapolis, North Carolina-based organization has won two NASCAR Cup Series titles, one NASCAR Xfinity Series championship and 90 NASCAR races, including such crown-jewel events as the Daytona 500, Brickyard 400 and Southern 500.
“HighPoint is guided by 33 fundamentals, all of which are based on the principles of honesty, integrity and trust,” said Mike Mendiburu, president and CEO, HighPoint. “We’ve found a like-minded organization in Stewart-Haas Racing and a similarly focused driver in Chase Briscoe.
When you combine our service culture with our long-term industry expertise we’re able to create purpose that aligns in meeting our business objectives.”
